Great news! Winmo is now working with sponsorship analytics leader Hookit. Read on to see how you can easily view Hookit's insights directly from our advertiser profiles.
Where is Hookit data in Winmo?
Anytime you see the Hookit logo in the top navigation bar in Winmo, you can click it to navigate to a breakdown of that brand's sponsorship spending.
What does this information include?
On the right, you'll see a breakdown of sponsorship spending across athletes, teams, leagues, events and venues. You'll see this data as a percentage. On the left, you'll see current active sponsorship partners a brand is currently working with.
You can also click the "Sample Promos" tab to view a selection of promotions in partnership with athletes, teams and other sponsorship partners.
Who has access to Hookit sponsorship deal analysis?
This integration is automatically available to all Sponsorship clients on Winmo's top-tier (Advantage) subscription package. If you have an Advantage subscription and are in another category (Media, Adtech, or Agency) this can be added without charge by request.
If you're not sure which Winmo plan you have and are interested in adding Hooking intelligence to your subscription, ask your account manager for details.